Hourglass Entrepreneurs

Traffic is essential to sales, the more traffic you receive the more people
you can reach via the internet. There are effective ways to generate more
traffic by getting organic listings and cut the cost of advertising with PPC.
You must first understand how the search engines think and what their
spiders love.

There are two essential parts to SEO, on-site and off-site. The following
may seem too simple but those that make it more complicated are
usually out to sell their service.

On-site SEO is what you do on your website, off-site SEO is what you
do to get back links. They are two different strategies with the same goal
in mind. Read on to improve your overall Internet Marketing Strategy.

Google loves quality content and views blogs as high quality. They also
rank Video at the top and it can be a powerful tool to get a high listing.
If you do not use either one of these, or are not doing it correctly, you
are leaving money on the table. There are a few tweaks you can do to
maximize your efforts.

A good blog starts with a Wordpress theme and a great hosting service.
I use BlueHost, with it’s one click uploads and unlimited hosting for
seven dollars a month, it is the best. Add the Wordpress all-in-one-SEO
plug-in and you are ready to go. The most important key to on-site SEO is
your blog title, and your keywords.

Use your keywords in your title and use them in your content once
every one hundred words. Also, make your keyword the last word of
your post. This combined with the SEO plug-in is 95% of all on-line
SEO. The rest is too complicated and not worth your time.

The offsite SEO is creating back links and the best ways to do that are
with video and article marketing. Video is necessary to a successful
online business. Your videos do not have to be great but they have to
be there. You do not even have to be in them. You can use a
PowerPoint presentation a create a video with a screen capture tool such
as Camtasia. I use a free version you can find at camstudio.org.

When your video is ready to upload, use TubeMogel, it’s free, and get it
to several video sharing sites at the same time. Be sure to use the same
title and keyword you used in your blog post, In the description, keep it
simple, such as “for more info visit: and enter the URL to the blog
post.” That will be your back link.

I recommend that you turn you blog post into an article and use the
link to the post in your resource box. Submit that to as many sites as
you can an watch your Google rank. When I follow these steps, I will
find my post or video on page one or two of Google for that keyword
the next day. Use these tips to propel your Internet Marketing Strategy.

You can receive tips and training like this by joining one of David Loren
Sullivan’s business teams today. View the current opportunities at
www.HourglassEntrepreneurs.com I also recommend downloading a
copy of TubeTraffic, you can get a free copy, at
www.TubeTrafficSuccess.com and improve your Internet Marketing
Strategy

Tags: Internet Marketing Strategy

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